The transformational power of eye makeup can’t be denied. Eye shadow can change the shape of your face and bring focus to your eyelids without overwhelming the rest of your look. Think of your eyelid as a small canvas, with each of your looks as a piece of art. No matter the occasion, a little eyeshadow can add a pop of color and make your eyes shine.
But here’s the catch: Choosing the right eyeshadow color and texture can be challenging. Here’s a comprehensive guide you should follow to make your eyes the center of attention:
Consider Your Skin Tone
Creativity knows no bounds. If you want to wear a certain eyeshadow color, do it with the utmost confidence. That being said, some eyeshadow colors look especially good on certain skin tones.
Fair Skin Tones: For fair-skinned queens, gold, bronze, champagne, and rose shades can bring out the natural beauty of your eyes. Plum and green hues also look beautiful, especially with a little shimmer on top.
Medium Skin Tones: Those with medium skin tones have things somewhat easy. Most colors and hues look flattering on you. Experiment with metallic and bold shades to find that unique eyeshadow look.
Olive and Dark Skin Tones: For olive and dark skin tones, gold and bronze shades are the show stoppers. Moreover, jewel shades like deep blue, emerald green, and royal purple can also ensure a striking appearance.
Find Your Undertone
In addition to skin color, knowing your undertone can also help you find a signature eyeshadow color.
Don’t know what your undertone is? We’ve got you covered. Simply hold a white t-shirt or plain white piece of fabric up to your face in natural light. If your skin color appears yellow, cream, or off-white, you likely have a warm undertone. Whereas, if your skin seems pinkish, you likely have cool undertones. If it’s a little bit of both, welcome to the neutral undertone gang!
Here’s how eyeshadows vary for different undertones:
Warm undertones – gold, orange, red
Cool undertones – blue, green, purple
Neutral undertones – both warm and cool eyeshadows
Consider Your Eye Color
Lastly, consider your eye color to find the best eyeshadow.
Honey brown eyes – neutral shades like bronze, gold, and salmon can make your eyes pop. Use a black shadow in the crease to add a touch of depth.
Light brown eyes – charcoal, champagne, and berry are perfect for light brown eyes. Add a touch of shimmer in the corner of your eye for that pulled-together look.
Hazel eyes – metallic and pastel shades can enhance hazel eyes.
Ocean blue eyes – neutral colors are considered the best eyeshadow for blue eyes. Beware of overly smoky eyeshadows as they can overpower the natural blue of your eyes.
Choose the Right Makeup Brand
Eyeshadow is one area of makeup where investing a little more money is worth it. Reputable brands, such as Clarina, offer a range of eyeshadow palettes with different neutral, bold, and mixed shades. Moreover, make sure the brand follows ethical manufacturing standards.

